Landscaping CASE STUDIES

A Landscaping Company
From Hidden Gem to Local Leader

How Zevi Digital Cultivated Online Growth for This Landscaping Company

Challenge

Southern Botanical, a family-owned landscaping company known for its personalized service and meticulous attention to detail, struggled to attract new clients in a crowded market. Their website was outdated and lacked visual appeal, and their online presence was minimal. Southern Botanical sought Zevi Digital’s expertise to enhance its online visibility, generate qualified leads, and establish itself as a trusted choice for residential and commercial landscaping needs.

Solution

Website revamp: A modern and user-friendly website was designed, showcasing Southern Botanical’ services, portfolio of impressive landscaping projects, and positive client testimonials. Stunning visuals and engaging content highlighted their expertise in various landscaping styles and their commitment to sustainability. Local SEO optimization: Strategic keyword research and website optimization ensured Southern Botanical appeared prominently in search results for relevant landscaping services in their local area. Targeted pay-per-click (PPC) advertising: Paid campaigns were launched on search engines and social media platforms, reaching homeowners and businesses actively seeking landscaping solutions. Social media management: Engaging content calendars were created for relevant platforms like Facebook and Instagram, featuring seasonal landscaping tips, behind-the-scenes glimpses of projects, and customer testimonials. Content marketing: Informative blog articles and captivating videos were developed, addressing common landscaping challenges, providing DIY tips, and showcasing Southern Botanical’ expertise in various landscaping techniques.

Results

Within one year of partnering with Zevi Digital, Southern Botanical experienced significant growth:

• Website traffic increased by 70%
• Qualified leads generated through online channels grew by 60%
• Social media engagement soared, with follower counts tripling on key platforms
• Southern Botanical secured positive mentions in local publications and community blogs, further enhancing their credibility
Client Testimonial: “Zevi Digital has been a game-changer for our business. They not only understood our unique approach to landscaping but also translated it into a compelling online presence that resonates with our target audience. We’re now seeing more qualified leads, expanding our client base, and experiencing consistent growth. We highly recommend Zevi to any landscaping company seeking to bloom online.” – John Green, Owner, Southern Botanical